Showing posts with label Sweda. Show all posts
Showing posts with label Sweda. Show all posts

Thursday, 22 October 2015

Stellar Hayabusa Aegis BMD Watch

Today's watch is a confusing one to research, as it seems that the watch wasn't promoting an anime like I'd originally thought.

The watch itself is a basic 3 hand dial design with a quartz movement. The movement is a PC21J and from the back plate, it seems the watch is made by Sweda in China.

The interesting part is the text on the front which says:
Raytheon
Stellar Hayabusa
Aegis BMD
JETM-2
Lockheed Martin
Along with a logo of a bird of prey breaking a missile.
Researching this text has lead me to believe that the watch is commemorative or promotional for a missile defence system.
The Aegis BMD stands for Aegis Ballistic Missile Defence system which is a US department of defence program to defend against intermediate range ballistic missiles. The system currently uses the Lockheed Martin Aegis missile system with the Raytheon RIM-161 SM3 missile explaining those bits of text too. As this is a missile defence system, that fits with the logo of the bird breaking the missile as well, but I haven't found out exactly what Stellar Hayabusa is (although I think it may be a boat know the Japanese navy with this system).

Most of the links I've found about the missile system were from the mid 2000s (around 06), so I guess the watch is from then too.

So, the watch is pretty normal, but this is the first watch I've found promoting a weapons system!

Thursday, 25 July 2013

Ro Bot Time Machine - Dairy Queen model

Sometimes I find watches that look like others but are not by the normal manufacturers.

Today's watch is a transforming robot watch that looks like the GoBot watch i blogged in June. But this one was not made by Impulse Ltd, but by CMI Corporation and is called a Ro Bot.

The watch was a promotional item released for American company Dairy Queen. The first Dairy Queen store opened in 1940, and the company sells soft serve ice cream and other fast food. The Dairy Queen logo is shown on the robots chest.

Sweda watches seem to have made various different watches for different brands, and seem to have been the American based CMI Corporation watch sales brand. The brand does still seem to be going and is listed as clock retail.

As with the GoBot, the watch has a magnetic back, but connects to the strap with a 90 degree twist. It is a square robot where the legs fold around the outside covering the arms.

As with most of these robots, it uses a basic 4 digit LCD display with time, date, and seconds, and two buttons on the front.