Saturday 20 April 2013

Bulova Benetton Blue, Pink, and Green

Today is another dial watch and another collaboration.

This watch was made for the brand United Colors of Benetton. The Benetton group are a global fashion brand, based in Italy, who were founded in 1965, and named after the Benetton family. They are renowned for their bright colours, and provocative marketing campaigns.

It was made by Bulova, who are an American based luxury manufacturer of clocks and watches, and best known for their tuning fork watches. It was founded in 1912, and since 2007, it has been part of the Citizen Watch Co. The collaboration with firms like Benetton started in the late 80s.

The watch itself is a 3-hand dial in a stainless case. The dial and strap features a pink, lime green, and navy blue abstract pattern. The strap is a vinyl and fabric band, and due to age is prone to cracking.

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