Tuesday 1 September 2015

Sector Chronostar Aprilia LCD watch

Today's watch is a chunky one again, with a thought looking design which seems a little reptilian.

The watch is called a Chronostar and is by a brand called Sector. My research has told me that there are many different watches under the Chronostar name, including multiple different LCD models, but hidden on the strap is the name Aprilia. The Sector brand is one of the names owned by the Morellato Group, along with No Limit, Philip Watch, and Bluespirit. The Morellato Group is Europe's largest jewellery and watch group with an all Italian capital. They were originally formed in 1930 by Giulio Morellato, and the company has grown a lot since, bringing the Sector and Chronostar names on board in 2006.

This watch is an LCD design with a dot matrix style LCD display. The LCD display is in a pill shaped window, and set deeply within the thick case of the watch. The case is a one-piece design with a blue textured strap, and raised areas (giving the reptilian feel) which flow into the large buttons mounted on the 4 corners. Mode-wise, the watch has alarm and stopwatch options, and there is also an el-backlight.

The back has the Chronostar logo (a stylized cog design) across most of the back plate, with the information that the back is stainless steel, and the watch is 5 atm water resistant.

I also have the original cardboard tag for the watch which says the rrp was 138,000 but doesn't say what currency. With the watch being Italian, it could have been Lira, but that stopped in 1999, so it is more likely that it is a Far Eastern country that this watch came from.

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